- Volkswagen presents a concept vehicle modelled on legendary American dune buggies from the ‘60s and ‘70s
- Clear, sculptural design conveys what it means to simply get behind the wheel and drive
- World première at the International Geneva Motor Show
Volkswagen is bringing a legend back to life! At the beginning of March, the Wolfsburg-based company will reveal the first fully electric version of a new dune buggy. Taking its cues from popular American dune buggies, the concept vehicle is based on the modular electric drive matrix (MEB), demonstrating how multifaceted the new platform is.
“A buggy is more than a car. It is vibrancy and energy on four wheels. These attributes are embodied by the new e-buggy, which demonstrates how a modern, non-retro interpretation of a classic can look and, more than anything else, the emotional bond that electric mobility can create,” states Klaus Bischoff, Head Designer at Volkswagen.
The concept of the fully electric buggy is based on the vehicles that were created in the 1960s in California. Back then, the Beetle chassis served as the basis for these buggies; now, the MEB is proving to be just as flexible. True to the original vehicles, this reinterpretation of a dune buggy has no fixed roof or conventional doors, while the large wheels and off-road tires and open side sills dominate the overall look.
The new MEB concept vehicle shows that this fully electric platform can be used for more than just large-scale series production models. Like the Beetle chassis of yesteryear, the MEB has the potential to facilitate the development of low-volume niche vehicles.
The history of recreational vehicles and Volkswagen technology is a long one. From the Beetle convertible and special bodies produced by companies such as Hebmüller and Rometsch to dune buggies like the Meyers Manx, the Beetle chassis allowed for creative custom solutions for decades. Globally, around 250,000 individual vehicles were built as one-offs or at low volumes through to the 1980s.
The latest one-of-a-kind model, the fully electric concept buggy, will be shown for the first time at the 89th International Geneva Motor Show, from March 7-17. The Volkswagen press conference will start at 10:20 am in Hall 2 on March 5.
About the Volkswagen brand: “We make the future real”
The Volkswagen Passenger Cars brand is present in over 150 markets and produces vehicles at more than 50 locations in 14 countries. Volkswagen manufactured over 6 million vehicles in 2017, including bestsellers such as the Golf, Tiguan, Jetta or Passat. The company has a current workforce of 198,000 employees around the globe. Added to this are more than 7,700 dealers with 74,000 employees. Volkswagen consistently pursues the enhancement of automotive construction. Electric mobility, smart mobility and the digital transformation of the brand are the key strategic topics for the future.