The new Audi A7 Sportback now available at Audi Al Nabooda

  • Four-door coupe embodies progressiveness in design and technology
  • All-digital control system, comprehensive connectivity and mild hybrid technology
  • Gran Turismo with enhanced handling and more long-distance comfort

Dubai, November 13 2018 – Audi Al Nabooda, the official Audi dealer for Dubai and the Northern Emirates, has launched the new Audi A7 Sportback across its showrooms in the UAE.

Featuring athletic design, sporty character and innovative technology, the A7 Sportback combines the best of all worlds and is a dynamic all-around talent for business and recreation. It offers the design of a Coupé and the spaciousness of a Sedan.

“The Audi A7 is the sporty face of Audi in the luxury class and provides drivers with high performance while simultaneously providing comfort and spaciousness. We are excited to now have this exciting model available for people to experience firsthand in our showrooms,” commented Ali Al Nabooda, General Manager at Audi Al Nabooda.

The exterior design of the A7 Sportback is an expression of the new design language that Audi introduced with the prologue concept car study and made its production debut in the new Audi A8. With large surfaces, sharp edges and taut, athletic lines, the A7 signals dynamics and progressiveness from every perspective.

The interior fuses design and technology in a unique way. The interior of the new Audi A7 Sportback dazzles with its futuristic lounge atmosphere. Its reduced, clean design language is based in a one-of-a-kind balance of tension and coolness. The horizontal lines and sleek instrument panel provide for a feeling of airy spaciousness. The center console is oriented toward the driver, underscoring the Gran Turismo’s sporty character.

The new Audi A7 systematically continues the digitalization strategy of the A8. The interior architecture melds seamlessly with Audi’s new MMI touch response operating concept.
It replaces the rotary pushbutton and the conventional buttons and controls of the previous model with two large, high-resolution touch displays.

With its comprehensive connectivity, the Audi A7 is perfectly equipped for long-distance touring. It offers customers more convenience, safety and customization options. The Gran Turismo features the same infotainment and connectivity range as the Audi A8. Up to seven drivers can store their preferred settings in individual user profiles. As many as 400 parameters can be personalized. The new A7 Sportback comes standard with the MMI radio; MMI navigation and MMI navigation plus are available as options. There is a choice of four sound systems. The top version, the Bang & Olufsen Advanced Sound System, also delivers fascinating 3D sound to the rear seats.

The paint range offers a choice of 15 colors, eight of which are new. All colors, upholstery materials and inlays underscore the new aesthetic, from the base version to the design selection and the S line sport package. The particularly sophisticated Valcona leather comes in as a standard.


The Audi Group, with its brands Audi, Ducati and Lamborghini, is one of the most successful manufacturers of automobiles and motorcycles in the premium segment. It is present in more than 100 markets worldwide and produces at 16 locations in twelve countries. 100 percent subsidiaries of AUDI AG include Audi Sport GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and Ducati Motor Holding S.p.A. (Bologna, Italy).

In 2017, the Audi Group delivered to customers about 1.878 million automobiles of the Audi brand, 3,815 sports cars of the Lamborghini brand and 55,900 motorcycles of the Ducati brand. In the 2017 fiscal year, AUDI AG achieved total revenue of €60.1 billion and an operating profit of €5.1 billion. At present, approximately 90,000 people work for the company all over the world, more than 60,000 of them in Germany. Audi focuses on sustainable products and technologies for the future of mobility.

AUDI AG’s commitment to the region was confirmed through the foundation of its fully owned subsidiary in 2005. The current Middle East model range comprises the Audi A3 & S3, A4 and S4, the A5/S5 Coupe Sportback and Cabriolet and RS 5 Coupe and Sportback, the A6, A7, A8, A8 L, the Audi Q3, Q5 & SQ5, Q7 and Q8, the Audi R8 Coupe, R8 Coupe V10 plus as well as the R8 V10 Spyder.

The new Audi A7 Sportback now available at Audi Al Nabooda

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